SWV is a privately owned consultancy and market research company specialising in the eyewear and eyecare industry with in-depth market knowledge of ophthalmic lenses, ophthalmic frames, sunglasses, contact lenses and many other products in the supply chain for the eye.

Our consultancy is more than just market research, we work with our customers and a team of over 40 associates worldwide, to develop strategies to accelerate growth, assist in the acquisition, financing and sale of companies.

The analysis of markets and our market data complement our product offering.

Our clients are manufacturers and distributors operating internationally, retail organisations, as well as other consultancy organisations. Whether you have a problem, opportunity, project, or plan to meet, SWV's consultants can provide extra skilled resources for your project.